Alcatel OneTouch Idol 3C is a colorful variant of Idol 3

AlcatelOneTouch at IFA 2015 has already introduced a handful of smartphones – the OneTouch Pop Up, Pop Star, and the Go Play, and a new smartwatch called the OneTouch Go Watch. In addition, the company announced the Idol 3C, a colourful variant of Idol 3.

To recap Idol 3 was announced at MWC 2015 and featured 5.5-inch display with front firing speaker, Snapdragon 615 64-bit processor, and carried the price tag of $250. The main highlight of the device was its two microphones, one on top and the other on bottom so you can pick up the phone in any orientation to answer a call.

The Idol 3C also has the same fully reversible nature that lets users answer call even when holding it upside down. In addition, it comes with a number of swappable covers in White, Red, Green, Pink, and Yellow colors.

Alcatel OneTouch Idol 3C features the same 5.5-inch Full HD (1920 x 1080 pixels) IPS LCD display seen on the Idol 3. Other similar specs are a 1.5GHz Snapdragon 615 64-bit processor further aided by Adreno 405 GPU and 2GB RAM. On-board storage is 16GB, further expandable via microSD card up to 128GB. For imaging there is 13-megapixel rear camera with f/2.0 aperture and 8-megapixel selfie camera. In terms of connectivity, it offers Cat.4 LTE, Wi-Fi, Bluetooth 4.1, NFC, and A-GPS. A 2,910mAh battery provides the juice to the phone. The Idol 3C has JBL-branded stereo speakers rated at 1.2W and also feature Harman Clari-Fi.

The Alcatel OneTouch Idol 3C is expected to retail around $250, and will be initially available in the US and Europe.