Asus ZenFone Go with MediaTek SoC showcased at ZenFestival in India

At its ZenFestival 2015 event in India, Asus showcased the company's first smartphone to be powered by MediaTek processor, the ZenFone Go.

Asus have been using Intel Atom processor on ZenFone series since it was first introduced at CES 2014. Earlier this year Asus CEO Jerry Shen revealed that it plans to introduce ZenFone 2 series phone with Snapdragon and MediaTek SoC. The Snapdragon variant was for the mass market while the MediaTek powered ZenFone was for India. “For 3G phones that are popular in markets like India, the company plans to launch a MediaTek-based ZenFone in the second half of 2015 as the successor to the current Intel-based models,” wrote Focus Taiwan citing Jerry Shen.

Coming back to Asus ZenFone Go, it is a dual-SIM handset that runs Android 5.1 Lollipop with ZenUI on top and supports 3G connectivity. Unfortunately 4G LTE is not supported.

ZenFone Go features 5-inch HD (720 x 1280 pixels) IPS display which works out into 294ppi and is powered 1.3GHz quad-core MediaTek MT6580 processor with 2GB RAM and Mali-450 MP2 GPU. It comes in two storage options 8GB or 16GB, expandable via microSD card up to 64GB. Camerwise, ZenFone Go sports 8-megapixel auto focus rear camera with dual-LED flash and 2-megapixel front shooter. Connectivity options include 3G, WiFi, Bluetooth and A-GPS connectivity. It is fueled by 2070mAh battery and comes in Pure Black, Ceramic White or Glamour Red flavors.

Asus ZenFone 2 is expected to come with a price tag starting from Rs. 9,999. Availability details are not out yet.